Clients

TechniClarity provides qualitative research services to a range of businesses, including pharmaceutical, health care, manufacturing, and not-for-profit. The following is a partial list of clients:

– GlaxoSmithKline, Research Triangle Park, NC

– The Robert Wood Johnson Foundation, Princeton, NJ

– ACC Business, A division of AT&T, Rochester, NY

– Strong Museum, Rochester, NY

– QED Technologies, Rochester, NY

– Memorial Art Gallery, Rochester, NY

– Rochester Institute of Technology, Rochester, NY

– Buck & Pulleyn, Rochester, NY

"Lana and I have worked collaboratively for a number of years. Her breadth of business experience adds a significant dimension to her qualitative research practice. She is a consultant in the true sense of the word striving to fully understand her client's business environment and how the research will be used before jumping into study design. Her considerable business expertise allows her to guide her clients in the effective use of research findings. She is bright, thoughtful, and always thinking outside of the box. Her years of training in psychotherapy add an extra dimension to her qualitative investigations – she uses these skills to enable respondents to lead her into their world. Her approach is less directive and presumptive than some and frequently yields rich, insightful findings that may not have been uncovered in a more controlled interview environment."

Betsy T. Friedman

BTF Research Ltd.

Former V.P. Qualitative Research, Harris Interactive